About us

We help founders and growing teams ship software that works

A UK software studio that designs, builds and launches modern digital products — then stays on to keep them running.

Software Development

Web and mobile, built end to end

CTO as a Service

Senior tech leadership, when you need it

Tonic Research

AI that ships into the product

Clients

A technical partner for startups and growing teams

Get in touch →

Flosst
Quantumfy
Optimum eLearning
Check My Diary

We help companies design, build and ship modern digital products. Think of us as an extension of your team: senior engineers who stick with you from the first commit through to launch. No bloated process. Just people who know how to build.

Startups come first. We work best with early-stage founders and small teams who are shipping a product. If you’re an SMB without a full engineering team, you’re exactly who we built this for. We don’t chase big corporates.

We’re based in Gloucestershire and we keep the team small on purpose. Our stack is Next.js, Expo, Supabase and Google Cloud, so we can move quickly and leave you with something that’s easy to maintain and grow.

We help companies design, build and ship modern digital products. Think of us as an extension of your team: senior engineers who stick with you from the first commit through to launch. No bloated process. Just people who know how to build.

Startups come first. We work best with early-stage founders and small teams who are shipping a product. If you’re an SMB without a full engineering team, you’re exactly who we built this for. We don’t chase big corporates.

We’re based in Gloucestershire and we keep the team small on purpose. Our stack is Next.js, Expo, Supabase and Google Cloud, so we can move quickly and leave you with something that’s easy to maintain and grow.

Obi Newman

Founder & Engineer

Partnership

We’re SIDEKICK’s technical partner

We’re the technical partner and fractional CTO for SIDEKICK Venture Studio. We help their portfolio companies get from idea to a live product, with clear technical direction along the way.

Technical partner and fractional CTO for SIDEKICK. We help their startups get from idea to a live product.

SIDEKICK Venture Studio

Visit SIDEKICK

Team

The people behind LaunchPad Labs

Engineering, AI research and commercial know-how under one roof.

Obi Newman, Founder and Engineer at LaunchPad Labs

Obi Newman

Founder & CTO

Matthew Butler, Founder and Head of Tonic Research at LaunchPad Labs

Matthew Butler

Founder & Head of Tonic Research

Tobias Bailey, Commercial Lead at LaunchPad Labs

Tobias Bailey

Business Development & GTM Lead

Values

How we work

What you can expect when we work together

Idea to production

We stay with you from the first commit through to launch, not just for one phase of the project.

Built to last

We build things properly, so your product can grow without a painful rewrite later.

Security first

Security matters to us. We’ve built systems where getting it wrong isn’t an option.

Direct access

You work with the people building your product. Fewer handovers, clearer decisions.

Useful AI

From LLM features to deeper model work, we ship AI that actually helps in the live product.

Idea to production

We stay with you from the first commit through to launch, not just for one phase of the project.

Built to last

We build things properly, so your product can grow without a painful rewrite later.

Security first

Security matters to us. We’ve built systems where getting it wrong isn’t an option.

Direct access

You work with the people building your product. Fewer handovers, clearer decisions.

Useful AI

From LLM features to deeper model work, we ship AI that actually helps in the live product.

Idea to production

We stay with you from the first commit through to launch, not just for one phase of the project.

Built to last

We build things properly, so your product can grow without a painful rewrite later.

Security first

Security matters to us. We’ve built systems where getting it wrong isn’t an option.

Direct access

You work with the people building your product. Fewer handovers, clearer decisions.

Useful AI

From LLM features to deeper model work, we ship AI that actually helps in the live product.

Services

What we can help with

What we can help with

Software Development
Software Development

Software Development

CTO as a Service
CTO as a Service

CTO as a Service

Custom AI Development
Custom AI Development

Custom AI Development

Cloud Deployments
Cloud Deployments

Cloud Deployments

Cloud & backend architecture
Cloud & backend architecture

Cloud & backend architecture